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Podcast Episode 3

Episode 3: Content Strategy That Actually Works

· 32:36

Forget content calendars—learn how to build a content strategy aligned with your business goals and search demand.

Download MP3 29.8 MB

Show Notes

Episode Summary

Most content strategies fail because they’re disconnected from business reality. Here’s how to build one that works.

Key Topics

  • Starting with search intent, not keywords
  • Building topic clusters
  • Quality over quantity
  • Measuring content ROI

Framework

  1. Identify your core topics (3-5)
  2. Research questions your audience asks
  3. Map content to funnel stages
  4. Create pillar and cluster content
  5. Measure and iterate

Resources

  • AlsoAsked.com
  • AnswerThePublic
  • Google Search Console Query data

Connect

More at founderseo.com

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